Asset Finance International Limited
Job Description
Relationship Director – Broker Channels (Asset Finance)
Your Employer James George Recruitment is collaborating with a prestigious Asset Finance Institution currently seeking a field-based External Broker Manager for the London and Home Counties region. This organization is a prominent lender in the asset finance sector, known for its stability and tailored financial solutions. As the firm enters a period of substantial expansion, they are looking for a strategic professional to act as a primary link between the funder and its high-value broker network.
The Role The fundamental objective of this position is to cultivate and sustain premier alliances with Broker partners, ensuring the delivery of top-tier financing programs while optimizing transaction volume and margin. This is a highly visible, external role requiring frequent travel within the territory to engage with both internal stakeholders and external partners. Success depends on your ability to deliver high-impact presentations, negotiate complex deal structures, and manage a rigorous field-based schedule.
Key Accountabilities:
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Cultivate and lead deep partnerships with primary and large-scale brokers through consistent on-site visits to drive sustainable business flow and meet volume targets.
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Serve as the lead subject matter expert and central contact for brokers managing high-ticket transactions exceeding £500,000.
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Actively manage a pipeline of leads to evaluate financing needs, broker competitive pricing, and finalize deal execution.
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Represent the institution at major industry forums, conferences, and networking events to strengthen the brand and maintain intelligence on shifting market dynamics.
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Execute the initial qualification of large-scale deals, assessing borrower creditworthiness and drafting comprehensive credit applications for timely decision making.
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Structure and negotiate terms with brokers and end-clients to secure profitable and secure agreements for the organization.
Your Background
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Market Expertise: You possess a minimum of 3 years of experience specifically in Broker Management within the asset finance or leasing sector.
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Industry Engagement: A track record of promoting brand presence via industry bodies such as the FLA or NACFB, and contributing to marketing through trade publications or social media.
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Regulatory Knowledge: A sophisticated understanding of FCA mandates and the compliance frameworks essential to financial services.
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Technical Proficiency: Deep understanding of credit risk, legal documentation, and asset valuations within broker-led finance.
Job Data Table
| Category | Details |
| Company Name | James George Recruitment (for a Prestigious Asset Finance House) |
| Location | London and Home Counties, United Kingdom |
| Locality | Field-based (Regional Territory) |
| Country | United Kingdom |
| City | London |
| Region | London & South East |
| Job Type | Full-time |
| Salaries | £54,000 – £84,000 (Base) + Car Allowance & Bonus |
| Experience Level | 3+ Years Broker Management |
| Travel | High (Field-based visits and industry events) |
| Language | English |
| Benefits | Car Allowance, Bonus Scheme, Private Healthcare, Pension |
Skills & Competency Table
| Key Skill | Level |
| Broker Relationship Management | Expert |
| High-Value Credit Proposals (£500k+) | Expert |
| Asset Valuation & Risk Analysis | Advanced |
| Negotiation & Closing | Advanced |
| FCA Compliance Standards | Advanced |
| Field-Based Territory Management | Expert |
Salaries Pay Calculator Table
| Annual Salary | Car & Bonus | Total Compensation | Notes |
| £54,000 | £15,000 | £69,000 | Baseline for mid-level regional managers. |
| £75,000 | £25,000 | £100,000 | Senior range for proven funder experience. |
| £84,000 | £30,000+ | £114,000+ | Upper end for top-tier performers with high volume. |
Job Summary
This field-based role involves managing broker relationships for a top asset finance house across London and the Home Counties. You will qualify £500k+ deals, write credit proposals, and attend industry events. It requires 3+ years of experience at a funder and offers an attractive car allowance and bonus structure.
FAQs
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What is the typical deal size for this role? You will act as the primary contact for high-value transactions typically exceeding £500,000.
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Is this an office-based role? No, it is a field-based position requiring regular travel to visit brokers across London and the Home Counties.
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What industry bodies are mentioned? The role involves networking through the Finance & Leasing Association (FLA) and the National Association of Commercial Finance Brokers (NACFB).
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Do I need experience with a specific type of employer? Yes, the client is specifically looking for individuals with experience gained at a “Funder” (lender) in the asset finance industry.
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Is a car provided? The package includes a car allowance, which is standard for field-based relationship management roles.
Expert Analysis
In 2026, the Asset Finance sector is driven by “Green Asset” initiatives and infrastructure upgrades. A Broker Manager in this territory is vital because the London/Home Counties corridor remains the UK’s most concentrated hub for high-value machinery and transport leasing. High-ticket (£500k+) expertise is currently the most sought-after skill in the lending market.
Location & Logistics Guide
The role covers London and the Home Counties (including Berkshire, Buckinghamshire, Essex, Hertfordshire, Kent, and Surrey). Logistics involves regional road travel and rail access to London’s financial district. You will need a full UK driving license and a home office setup for administrative tasks between site visits. Wikipedia URL:https://en.wikipedia.org/wiki/Home_counties
Career Path
Successful Broker Managers often progress to Senior Relationship Director or Head of Broker Sales . Given the credit-assessment requirements of this role, individuals also frequently transition into Chief Risk Officer (CRO) pathways or lead specialized divisions like Hard Asset Leasing or Renewable Energy Finance .
To apply for this job please visit talents.studysmarter.co.uk.